Thanks to our connected world, people will more than likely be exposed to you before they read what you’ve written. They’ve got to decide if you represent something they want to add to their worldview. You are the story that your writing tells about itself.
How do you find your target audience for fiction? When you know your ideal audience, the words you choose, the scenes you write, and the structure of your story will match what they expect.
Why should you treat your writing like a business? It’s important to cultivate the dream of being a successful author, but make sure you populate that dream with accurate details, especially if you choose the route as an indie author. You’re more than a writer. You’re a business owner.
A newsletter is made of people who have read your work and enjoyed it enough to want to know more about it. This gives you an advantage most other forms of marketing don’t: more control over sales. We’ll look at different ways you can utilize your author newsletter to keep your readers engaged.